FAQs
Expanding sales channels
FAQ(Facebook)
reports.Metrics available through ad performance are as follows:- By date (period): Impressions, Clicks, Purchases, Sales, Costs, CRT, CVR, CPC, ROAS, Cost... Ads.Terms used in Facebook Channel Ads
Why are the figures shown on my Facebook Channel and Facebook Ad Manager/Reports different?
Figures on... Facebook Channel and Facebook Ads Manager/Reporting may not match exactly for the following reasons:
1) Results shown on Facebook Channel may have a delay of